The UpWrite Blog

Why Your Startup Doesn’t Need Another Press Release — It Needs a Sticky Story

by Joe Szynkowski | April 2, 2025 | Featured | 0 Comments

Understanding the Value of Earned Media (Before You Overspend on Pay-to-Play) If you’re a founder or startup operator, chances are you’ve already been pitched by a PR firm offering paid media placements or “sponsored content” packages. Maybe they promised a feature in...

People > Politics: What to Do After a Sudden Government Layoff

by Joe Szynkowski | March 30, 2025 | The Upwrite Blog | 0 Comments

Red, blue, green, or purple… when a job disappears, the impact doesn’t care about party lines. With the recent DHS budget cuts and related shakeups, I’ve heard from professionals across the federal landscape — not just government employees, but the countless...

Your People Are the Brand: The Power of Leader-Sponsored Content

by Joe Szynkowski | March 15, 2025 | The Upwrite Blog | 0 Comments

When it comes to building brand credibility and engagement, it’s not your company logo or tagline that moves the needle—it’s your people. Employee-sponsored content is one of the most effective ways to establish trust, amplify your message, and drive meaningful...

From Winging It to Winning: How to Get Organized and Make Your LinkedIn Posts Work for You

by Joe Szynkowski | January 13, 2025 | The Upwrite Blog | 0 Comments

If you’ve ever found yourself staring at LinkedIn’s “Start a post” box, unsure what to say—or worse, scrolling endlessly without engaging—it’s time to rethink your approach. Posting on LinkedIn is an excellent way to build your brand, connect with your network, and...

Work Happy Spotlight: Creature Animator Mrinal Soni

by Louie Szynkowski | December 10, 2024 | The Upwrite Blog | 0 Comments

Mrinal Soni is a Creature Animator based in Jaipur, India. He is currently working at Hashbane Interactive on their highly anticipated video game, Instinction. With a professional animation career that began in 2019, he has honed his expertise in breathing life into...

Time for a Reframe: Why Gen Z’s $600K “Success” Benchmark Is Misleading – and Dangerous

by Joe Szynkowski | November 26, 2024 | The Upwrite Blog | 0 Comments

A recent report revealed that many Gen Z individuals believe it takes nearly $600,000 annually to feel “successful.” While this number is staggering—especially compared to the U.S. median income of approximately $65,470—it raises an important conversation about the...

Work Happy Happy Hour – 2024 Resources!

by Joe Szynkowski | November 20, 2024 | The Upwrite Blog | 0 Comments

Welcome to the Resources page for the Work Happy Happy Hour! We will be adding each month's links below. Thank you for attending and sharing these resources. We hope they help you and those in your network find true work happiness! NOVEMBER 2024 Ready to learn more...

The Toilet Paper Crisis: How the Decline of Teepeeing is Impacting an American Industry

by Joe Szynkowski | October 28, 2024 | The Upwrite Blog | 0 Comments

Ah, teepeeing—the lost art of hurling rolls of toilet paper high into the air and watching them flutter down like festive streamers on trees in your unsuspecting neighbor’s yard. Back in the day, teepeeing was a rite of passage. Maybe even a form of art. It also...

Work Happy Spotlight: Banking Professional Anthony Day

by Louie Szynkowski | October 24, 2024 | The Upwrite Blog | 0 Comments

Anthony Day began his career at First Southern Bank as a teller while attending Southeast Missouri State University. Drawn to the opportunities in lending, he made the transition from teller to lender, leveraging his growing expertise and natural ability to connect...

From Overwhelmed to Confident: Tips for New LinkedIn Users

by Louie Szynkowski | October 4, 2024 | The Upwrite Blog | 0 Comments

When I was in college, a Teacher’s Assistant gave my classmates and I an assignment to create a LinkedIn profile. So I did, received my A – yeah, let's call it an A – and my page stayed dormant for over four years. Hello, “forgot password” link. I always...