by Joe Szynkowski | Sep 5, 2023 | The Upwrite Blog
In a year that’s seen the resurgence of unions and a renewed focus on the condition of the American worker, Labor Day has taken on a different significance. It’s no longer just a holiday marking the unofficial end of summer; it’s a moment to reflect...
by Joe Szynkowski | Aug 25, 2023 | The Upwrite Blog
My friend’s son is about to begin his first semester at the University of Missouri. As a business management major, he is required to take a class that has me considering a second college stint. ABM 4110: Business Golf Management and Etiquette is a course that...
by Joe Szynkowski | Aug 23, 2023 | The Upwrite Blog
Social selling and sales enablement go hand-in-hand to increase profits, drive brand awareness, and put your company’s best foot forward. While platforms like Facebook, Instagram, and Twitter help promote a product or service, one social media outlet that...
by Joe Szynkowski | May 31, 2023 | The Upwrite Blog
Terrible jobs leave a bad taste in your mouth. Great ones make everything a bit more delicious. Jennifer McKnight, co-founder and chief marketing officer of Airly, enjoys the latter. “We’re empowering the shopper to vote with their dollars without sacrificing...
by Joe Szynkowski | Apr 21, 2023 | The Upwrite Blog
Let’s tackle something I see all too often: Startups throwing their first round of funding at a marketing agency. It might seem like a no-brainer to get your name out there, but this is a trap. First off, let’s talk about what a marketing agency really is....
