by Joe Szynkowski | Aug 23, 2023 | The Upwrite Blog
Social selling and sales enablement go hand-in-hand to increase profits, drive brand awareness, and put your company’s best foot forward. While platforms like Facebook, Instagram, and Twitter help promote a product or service, one social media outlet that...
by Joe Szynkowski | May 31, 2023 | The Upwrite Blog
Terrible jobs leave a bad taste in your mouth. Great ones make everything a bit more delicious. Jennifer McKnight, co-founder and chief marketing officer of Airly, enjoys the latter. “We’re empowering the shopper to vote with their dollars without sacrificing...
by Joe Szynkowski | Apr 21, 2023 | The Upwrite Blog
Let’s tackle something I see all too often: Startups throwing their first round of funding at a marketing agency. It might seem like a no-brainer to get your name out there, but this is a trap. First off, let’s talk about what a marketing agency really is....
by Joe Szynkowski | Apr 17, 2023 | The Upwrite Blog
As a business leader, you know how important it is to stay ahead in today’s competitive business landscape. One tool that can help you in this endeavor is LinkedIn, the world’s largest professional networking platform. LinkedIn has emerged as a powerful...
by Joe Szynkowski | Mar 1, 2023 | The Upwrite Blog
Age discrimination is a thing. The multiple comments and private messages we received after posting our recent blog prove it. As an older professional, it’s time to take control of the situation instead of waiting for corporate America to change its ways. Improving...