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Golden Handcuffs, Fading Relevance: Why Now is the Time to Future-Proof Your Brand

by Joe Szynkowski | Jul 17, 2025 | The Upwrite Blog

“I make too much to leave, but I’m not sure how long I want to stay.” I’ve heard some version of this line more times than I can count. Executives with equity vesting, bonuses pending, teams they care about—but a quiet voice asking what’s next. They’re smart, capable,...

Get UNSTUCK: A Framework for Teams and Personal Brands Ready to Lead

by Joe Szynkowski | Jun 10, 2025 | The Upwrite Blog

If your content feels like it’s echoing into a void… you’re not alone. Whether you’re a company trying to unify your message or an executive trying to clarify your personal brand, one thing is clear: Being stuck in today’s noisy world of...

Why Consultants Keep Climbing the Corporate Ladder — And Not Just from McKinsey

by Joe Szynkowski | Jun 2, 2025 | The Upwrite Blog

There’s a quiet shift happening in the world of executive leadership. The traditional path to the C-suite — 20+ years inside a single organization, rising steadily through the internal ranks — is no longer the default. What’s replacing it? Consulting. Yes, the data...

The Student-Athlete Advantage: Why Former College Athletes Are Often Among the Strongest Hires You’ll Make

by Joe Szynkowski | May 20, 2025 | The Upwrite Blog

Clint Tenney didn’t fully understand the power of a student-athlete background until he found himself hiring them again and again. And watching them consistently thrive. It started at Brigham Young University, where Clint was a junior spending time in the weight room...

Why Your Startup Doesn’t Need Another Press Release — It Needs a Sticky Story

by Joe Szynkowski | Apr 2, 2025 | The Upwrite Blog

Understanding the Value of Earned Media (Before You Overspend on Pay-to-Play) If you’re a founder or startup operator, chances are you’ve already been pitched by a PR firm offering paid media placements or “sponsored content” packages. Maybe they promised a feature in...
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